Rewarding active community members and creating an incentive mechanism for spreading our message is an interesting complement (or substitute) to hiring a marketing agency to increase Pillar awareness.
This is a start of an open discussion about designing an advocacy program that can motivate community members to spread the Pillar message.
Which successful community can we inspire ourselves with?
What is a fair incentive for potential advocates?
What kind of activities/input do we want to incentivize?
How do we assure that the quality of the crowdsourced content is good enough?
Come with data, answers or more questions and let’s get this conversation started.
